Sunday, February 2, 2014

Smartphones as hotel keys



If you've ever had the issue of losing your hotel key, it is no longer as big of an issue in the Starwood Hotels & Resorts. They are introducing an app for their guests eliminating the need of old fashioned hotel keys. Guests would not even have to approach a registration desk upon arrival as well.

TOI%3F


If all goes as planned, they are hoping to introduce this new technology to more hotels and resorts. Starwoods CEO told The Wall Street Journal, "...we think it will become table stakes for managing a hotel". This hotel chain is known for its innovating techniques and ideas and currently employs a personal digital team. Also, they are participating in an Instagram Integration project allowing guests to see various images of the hotel and what it has to offer.



Although this event doesn't necessarily relate to my current classes it will have an impact on my future. Possibly when I'm older having an actual hotel key could be considered unusual. This event is a good example of how far every industry is coming along in the technology related departments.



How does the author support his claim? Use evidence from the selection to support your answer.
The author of this article thoroughly supported his claim by including evidence from a spokeswoman as well as the CEO of the company.

Citations:

Gross, Doug. "Your smartphone could replace hotel keys". Cable News Network. Turner Broadcasting System, 28 Jan. 2014. Web. 2 Feb. 2014. <http://www.cnn.com/2014/01/28/tech/mobile/smartphone-hotel-keys/index.html>

Halog, Glenn. "Leave on The Light For Me". Photograph. Flickr cc. Yahoo, 17 Jan. 2012. Web. 2 Feb. 2014. <http://www.flickr.com/photos/59886204@N08/6721662997>

Hook, William."Iphone". Photograph. Flickr cc. Yahoo, 5 Sept. 2008. Web. 2 Feb, 2014. <http://www.flickr.com/photos/83542829@N00/2830319467>
 


1 comment:

  1. I agree with you, I think this is a great way for hotels to keep their room keys. If the app worked smoothly, it would be a good way for hotels to manage those things. Althought, what about people who don't have a phone like that and need an actual room key? Will they still be offered? I have a suggestion for your posts, when you are talking about how the author supports his claim try to use some evidence from the article that shows that. Otherwise, good job.

    ReplyDelete